Honee Bee logo was created for a small crafting company. The name Honee Bee is based on the owner's nickname. So I tried to incorporate a visual depiction of her personality. She is diligent, light-hearted, whimsical, spontaneous, free spirited, and just a delight. The yellow color is not only derived from the natural color of the bee, but also a nod to the character of the owner and spirit of the company.