The Adventure School is the source for uncovering strength, joy and connection through shared experiences in the backyard, the wilderness, and the world. The Adventure School's goal is to offer programs that develop responsible, creative, and courageous leaders.
I wanted to create a logo that honors the mission of the owners and the company. They wanted a logo that would appeal to children with a sense of excitement, but also something that would work for adults and also feel professional. Additionally, because the location is in picturesque, Asheville, NC; it was important to showcase the property in the logo. Not to mention it is an outdoor school, so that's super important to communicate. I consider every logo a collaboration with my clients, and I think we created something that will represent this school well.